Candy Bar

Assignment:

Your assignment is to create a new candy or power bar! As you may know the candy bar market is over saturated with different varieties. You must find an unfilled niche and monopolize on it. (Create 2)

Some possible ideas:

1. A super "pick me up bar", perhaps with twice the sugar and added caffeine.
2. The "Love" Bar - An aphrodisiac?
3. Headache Bar - Cures your headache and your sweet tooth.
4. A repellent Bar - What could it repel? Mosquitos? Door to door salesman?
5. An unusual flavor - I know this is a rip off of Harry Potter, but vomit and earwax flavors could make for an unusual product.

What does the bar need to include?

• A catchy name in a bright color. Make sure it's easy to read. Your want your bar to stick out from the many other bars in the rack.
• A simple background: Don't confuse the shopper with too much visual information.
• A description: A High Nutrition Bar, etc.
• Flavor: i.e. Grass
• Weight in ounces.
• Size of the front of the bar: 2"x5 5/8". Add an inch on each side so it will wrap around the bar.

Each bar will be presented as a 3D mock up.

Why do you have to run?

Football Team Logo

Assignment
Your company has been given the job of creating a new "Corporate Identity" for a relocated Arena football Team. (New Jersey)

• The design must include a “Glyph” and “Logo”. You must create the artwork yourself. (No cutting a pasting from the web.)
• The image must use complimentary colors for contrast.
• It must convey an impression of strength and moving forward.
• You will find the template for the football helmet in the Student Commons/Boccini/Football Helment Logo directories.
• Design the image first, then encorporate it into the helmet.
• Provide the client with 2 completely different ideas.
• Using your stationary, write a business letter to the client (Mr. Boccini) describing the ideas you are submitting for review.
• Place your finished images on your blog. Include the same description you are "sending" to Mr. Boccini.

Letterhead Project

Select the design that you like best (from the 3 you created) and apply it to a letterhead, business card and #10 business envelope.

You will find the template for the project in the Boccini directory in the Student Common directory. Inside the Letterhead Project Directory you will find the file letterhead template2.psd. Guidelines and crop marks have been created so all three items can be on the same document.

Insert your logo and text where appropriate. 

Make sure to include:

• Name and title on the business card
• Address on all three
• Phone number on business card and letterhead
• Fax number on business card and letterhead

My example.